Ask yourself ‘ what are the key tasks I need this user to accomplish in the first 30 seconds?’ and ‘ how can I make those tasks stupid-simple?’.
This paradigm forces clear and succinct language. Messaging platforms like Slack streamline communication, thus removing the crutch of flashy UI.
This kept users engaged long enough to learn the basics or tricked them into absorbing the required information. Web and mobile 2.0 brought a wave of snazzy interactions, animated tutorials, and the like. Here are a few painful tips we learned that seem obvious in hindsight.
“If I had more time, I would have written you a shorter letter.” - Blaise Pascal/Mark Twain The basics That doesn’t mean we need to relearn everything from scratch, but it does create new challenges that need to be addressed for your bot (and the bot ecosystem) to be successful. This simplicity and reduced cognitive overhead is great for users, communication, and productivity. Slack (more broadly, messaging) is the next phase, again forcing developers to streamline. The web → mobile screen size devolution forced developers and copywriters to slim down the number of screens, words, and wizards required to learn a new application. When we aren’t working, we’re hanging out at the park, playing games together, walking around SF, and exercising together.The good news is we’ve collectively filled our bag of onboarding tricks with years of web and mobile iterations. We work hard to keep all parts of our company in sync so everyone is working toward the same goal, focusing on speed and transparency.
#Slack growbot software#
We are uniquely positioned to solve this problem with Jeremy having 6+ years of product experience building employee engagement and consumer products (Intuit and Verizon), Joseph leading development for gaming (Lolapps) and messaging (MessageMe) apps, and Justin slinging software with $20M in SaaS revenue to his name (he can sell a ketchup popsicle to a lady in white gloves). HOW WE WORKĪt Growbot, we work as a family (in fact, Jeremy and Justin are brothers) with the shared mission of building a product our customers love. Growbot is at the epicenter of this shift. This $17B market is ripe for disruption as the shift to messaging changes how we interact with each other and work systems. We need people who share that standard of excellence as we expand Growbot onto other platforms and look toward reimagining how people interact with their peers, managers, and companies at work. We’ve found great partners to accelerate that growth, backed by General Catalyst, Inventus Capital,XSeed Capital, 500 Startups, and the Slack Fund (who see Growbot as the thought leaders on building and scaling incredible messaging experiences that people love). Spreading to over 3,500 companies and 150,000 users in a few short months, we’re laser-focused on reimagining how teams encourage and celebrate greatness work.
In the next decade, messaging platforms will be the hotbed of innovation at home and at work. In the last decade, mobile apps have pushed communication forward. Since the earliest days of computing, people have built software to make communication more effective from email, to social networking, to instant messaging. As communication shifts to messaging, Growbot,one of the most installed and used Slackbots of all time, aims to be the bot that encourages and captures that recognition, surfacing it to people and organizations in a meaningful way.Īt Growbot, we’re continuing the long tradition of improving communication between people. In every team on the planet, you’ll find people recognizing one another for their hard work.